CSR has been intrinsic to Indian culture since ancient times. The concept of CSR has been visible in Mauryan history as well where philosophers like Kautilya emphasized on ethical practices and principles while conducting business. CSR has been informally practised in ancient times in the form of charity to the poor and disadvantaged. Indian scriptures have also mentioned the importance of sharing one’s earning with the deprived section of society. In India, religion has also played a major role in promoting the concept of responsibility of businesses and citizens towards nature, animals and disadvantaged sections of the society.
India being an agro-based country after the independence, followed such an economic model that the village as a unit was self-sufficient in every sense. The traders, farmers and the artisans ensured that there was enough employment, food and shelter for every individual of the village. No individual would go hungry or shelter-less. The community was strong enough to look after each other as well as the biodiversity around them.
This trait started reflecting in bigger businesses as they emerged. The businesses essentially invested in the community surrounding them, their wellness as well as their happiness. This was a way of the businessmen to give back to the community, and it was profitable to the business itself as happy and healthy employees equal good business productivity.
